Routesonline advertising opportunities

Routesonline is the online home to the world's route development community. We are recognised as the leading source of route development news, event information and airport/airline network strategy. There is no better way to market your organisation to global route development professionals than by partnering with the official website of Routes events.

Unique users graphic

unique users monthly

Page impressions graphic

monthly page impressions

Registered users graphic

registered users

Calendar icon - key dates

Key dates to promote your brand

During key dates in the Routes event calendar, airline engagement is at its highest level providing the perfect opportunity to place your brand in front of your target audience. When scheduling for face-to-face meetings and voting for the Routes Marketing Awards opens, these key dates bring a surge in traffic and a larger audience to Routesonline, offering a cost effective way to reach your target market. 

Email the Routesonline team to discuss the best time to promote your brand.

Our Audience

Our core audience includes representatives from airlines, airports, tourism authorities and other industry suppliers from around the world. These stakeholder groups are amongst our large number of active subscribers and can be identified and targeted via our online products.

Source: Routesonline & Google Analytics March 2015.

Banner types

MPU placement graphic


An MPU is placed on the right hand side of page content and appears alongside relevant content or editorial. With the added benefit of being mobile optimised, this position is good for driving traffic from selected pages.

Size: 300 x 250 pixels

Leaderboard graphic


A horizontal banner putting your brand at the top of the page for desktop viewers. This lies between the masthead and content throughout the site, allowing your company a large advertising area in a prominent position.

Size: 728 x 90 pixels

Page takeovers

Home page takeover graphic

Homepage takeover

A homepage takeover is a dominant branding opportunity that provides the advertiser with 100% ownership of three high impact ad placements on the Routesonline home page. The creative appears on the page throughout; there is no close button, capping or timeout required.

News takeover graphic

News takeover

The news page background is a high calibre branding opportunity that provides the advertiser with a powerful graphic placement at the top of the news section or story. The news section of Routesonline attracts over 60% of traffic to the site and provides the ideal opportunity to reach the route development community.

Fully measurable banner reporting

Routesonline can provide you with full and flexible reporting, to best help gauge return on investment of your digital campaigns. These can be obtained via monthly reports provided by us, including impressions and click-through rates (or through your own reporting systems).

Contact us

Contact the team today to learn more about advertising opportunities on Routesonline, or to discuss a bespoke advertising package for your company. Email or call +44 161 243 2730.