LH Consulting homepage May 2012

Qantas targets Asia destinations

Posted 12/12/2011

Qantas (QF) CEO Alan Joyce is convinced the future of travel in Asia, the world's fastest-growing market, is just as much about premium airlines as LCCs.

Joyce told a conference in Sydney last week that within two decades, 16% of the world's middle class would be in East Asia.

''We are convinced the future of Asia is not just about low-fares airlines travel,'' he said. ''Chinese visitors are pouring into Australia. And we know that Chinese travelers rate prestige brands and safety as among their top travel priorities.''

Originally published 9 Dec 2011 at: http://feeds.atwonline.com/~r/AtwDailyNews/~3/XZoG_Yre0Ew/qantas-targets-asia-destinations-1209

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