ROUTES EUROPE: Munich Airport Triumphs in European Routes Awards

Munich Airport was announced as the overall winner of the third heat of this year’s Routes Awards last night at a spectacular networking evening which took place at the old Terminal One of Budapest Ferihegy Airport.  Over 1,000 aviation professionals were gathered to witness the presentation of the awards and to take part in the 8th Routes Europe – the largest route development event for the entire Europe region to date.

According to Nigel Mayes, VP Commercial, Routes, UBM Live “after much deliberation our panel of judges felt that Munich should take the overall winner crown due to quality of their submission combined with their consistent growth and ability to continually attract new airlines including Ukraine International Airlines and Vueling.”

Munich Airport Triumphs in Routes Europe Airport Marketing Awards.

The Routes Awards recognise and reward the highest standards of marketing activities undertaken by airports and tourism authorities.  The 2013 awards will see a number of innovations including taking a blended approach to the nomination process, meaning the final nominees included a number of the fastest growing airports in Europe, those who were shortlisted by airlines using our online voting form together with a number of airports who were selected by a panel of industry experts drawn from the airline network planning community.  This year the awards were split into three categories based on the size of the airport and also a new tourism award for best destination marketing campaign by a tourism authority.

The full list of companies shortlisted under each award category were as follows:

Over 20 Million Passengers
Munich Airport - Winner
Rome FCO Airport - Highly Commended
Vienna International Airport - Highly Commended
Frankfurt Airport
Istanbul Ataturk Airport, TAV

4 – 20 Million Passengers
Athens International Airport - Winner
Dublin Airport - Highly Commended
Marseille Provence Airport - Highly Commended
Bucharest Henri Coanda International Airport
Istanbul Sabiha Gokcen International Airport
Prague Airport

Under 4 Million Passengers
Aberdeen International Airport - Winner
Krakow Airport – Highly Commended
London City Airport
London Southend Airport
Tallinn Airport – Highly Commended

Destination Marketing Award
Turismo de Tenerife - Winner
Malta Tourism – Highly Commended
Valencia Tourism – Highly Commended
Wonderful Copenhagen
Tourism Ireland

As overall winner of this regional heat, Munich Airport will be automatically shortlisted for the World Routes Airport Marketing Awards (which will take place at the event in Las Vegas, 5th – 8th October 2013) joining San Diego International Airport and Changi Airport Group who were announced as overall winner of the Americas and Asia heat respectively, earlier in the year.