Voting has now closed for the World Routes Marketing Awards 2014 and the shortlisted airports and destinations were announced earlier this week.
Created in 1997 to recognise excellence in airport marketing as rewarded by airlines, the annual Routes awards provide the airline community with the chance to have their say as to which airports and destinations they think provide the best overall marketing services to them. Today these awards are the most highly regarded in the industry and are voted for and judged by airlines.
Shortlisted airports have now been contacted and asked for a submission to support their nomination. This submission process is designed to enable the shortlisted airports to provide information for the judging panel as to why they think they should win the award, providing evidence to support their case.
This year there will be five awards categories comprising of four airport categories, split by size, and a destination category for the best destination marketing campaign by a tourism authority. Automatically shortlisted in the relevant category will be the overall winners of each of the regional heats which took place earlier this year; Tampa International Airport, Abu Dhabi Airports, City Airport Bremen and Kilimanjaro International Airport.
From the airports nominated the following have been shortlisted within each category:
Over 50m Passengers
Between 20-50m Passengers
Between 4-20m Passengers
Under 4m Passengers
Winners of these highly regarded awards will be announced during a ceremony which will take place during the 20th World Route Development Forum at the Chicago Networking Evening on Monday 22nd September at the Field Museum of Natural History, Chicago.
Click here for more information on the World Routes Marketing Awards 2014!