PRESS RELEASE: Aviation industry travels to Poland for Routes Europe 2016

The aviation industry is heading to Poland for the 11th annual Routes Europe forum in Kraków this weekend to plan future European air services (23-26 April).  

Routes Europe was first held in Warsaw in 2006 to bring together airlines, airports and tourism authorities to discuss air services to, from and within Europe. Kraków Airport will host this year’s event for 1,200 delegates from 110 airlines, 310 airports and 45 tourism authorities at the EXPO Kraków convention centre.

 Since joining the European Union (EU) in 2004, the Polish aviation industry has been boosted by the free movement of people and goods. Air passengers in Poland increased by 12.5% to 30.6 million in 2015, with much of the expansion being driven by the low-cost carriers that have entered the Polish market.

 Kraków and the surrounding Małopolska region are known for their historical and cultural attractions which drew almost 14 million visitors in 2015. The tourism industry has helped to fuel the 11% increase in Kraków Airport’s passenger numbers which reached 4.2 million in 2015 (the highest in the airport’s history) and they are expected to peak at 4.6 million this year.

 With its booming tourism and travel industries, Kraków is an ideal destination for Routes Europe 2016. The location has attracted most of Europe’s major airlines including Air France, Alitalia, British Airways, Iberia, KLM Royal Dutch Airways, LOT Polish Airlines, Lufthansa, Scandinavian Airlines and low-cost carriers Ryanair, easyJet, Norwegian, Vueling, Wizzair and

 Airlines from outside Europe such as Delta Air Lines, American Airlines, Air Canada, WestJet, Qatar Airways, Etihad, All Nippon Airways and China Southern Airlines will also be present.

 Poland’s national carrier, LOT Polish Airlines, will announce the intention to expand its route network through a request for proposal (RFP). RFPs invite airports to make the case for a potential service and they can be the first step towards launching a new route. The airline will share more details about the RFP at a briefing session on Monday (25 April).

 Delegates will also get the chance to hear from industry leaders at the conference element of Routes Europe, the Strategy Summit. The speakers who will explore the latest airline issues and trends include Fernando Estrada, Chief Strategy Officer at Vueling; Juha Jarvinen, Chief Commercial Officer at Finnair; and Jochen Schnadt, Chief Commercial Officer at BMI Regional.

 Adrian Newton, Group Director of Aviation and Transport at UBM EMEA (the owner of Routes), said: “The Polish market is important to the aviation industry because it is continuing to develop significantly. This is in the wider context of a mature European market which does not have the same capacity to grow.

“As this year’s Routes Europe host, Kraków Airport is in a strong position to gain more new services which will increase its international route network.”

Dr Jan Pamuła, President of the Board at Kraków Airport, said: ““Routes Europe 2016 is an opportunity to present ourselves as a modern, dynamically growing airport, boosting the attractiveness of the city and the region. We will also show the delegates around the most beautiful sites of Kraków and Małopolska.”

For more information about Routes Europe, go to:

Routes Europe 2016, 23-26 April, EXPO Kraków, Kraków, Poland.



Notes to Editors

  • Media are invited to attend Routes Europe 2016 and can register by emailing
  • An opening press conference will be held at EXPO Kraków on 12.30pm on Sunday, 24 April. Please email to register.

About Routes

  • Routes events are unique forums dedicated to the development of new air services which bring together airlines, airports and destinations to meet, plan, discuss and negotiate new and existing flights.
  • ‘Regional’ route development forums are held between February and July in the Americas, Asia, Europe and Africa. The flagship World Routes event will take place in September in Chengdu, China.
  • The events revolve around pre-scheduled meetings and an exhibition and conference which are delivered in partnership with host stakeholders. Hosts tend to be a collaboration between airports, tourism authorities and investment partners (the bidding process takes place two to three years before the event takes place).
  • Routes is part of the UBM EMEA division of UBM plc.


For further information please contact:

Karen Reeves

Communications & Content Marketing Manager

Routes, UBM EMEA

T: +44 (0)161 234 2721

M: +44 (0)796 6405 105


Urszula PodrazA

PR Manager

Kraków Airport

T: 12 639 33 03

M: +48 664 404 486