Route Analysis: DSS-MXP, LHR-NQY, KWI-TZX

Routes analyzes some of the services returning as well as new routes being launched. This week we look at Air Senegal’s European expansion; British Airways starting Cornwall Airport Newquay flights; and Jazeera Airways adding a fourth destination in Turkey.

Nigel Mayes RAM18 resized.jpgNigel Mayes is the senior vice president, consulting and product development at ASM. Nigel has more than 15 years’ experience in route development and is responsible for product development at ASM.

ASM is the world’s leading route development consultancy and has supported the creation of new air services since 1993.

Dakar – Milan Malpensa (DSS-MXP)

Carrier:

Air Senegal

Aircraft:

Airbus A319

Frequency:

4X-weekly from mid-Sept

Start date:

Aug. 8

Distance:

4,204 km

O&D traffic demand (2019):

103,803

Annual growth:

9.1%

Average base fare (2019):

$91.95

Air Senegal is expanding its European network next month with the launch of flights from Senegal’s capital Dakar to World Routes 2021 host Milan. As reported by Airlineroute, the airline will initially operate nonstop between Dakar (DSS) and Milan Malpensa (MXP) on a scheduled charter basis on various dates from Aug. 8. This will switch to a 4X-weekly scheduled service from mid-September. Flights will be on board Airbus A319 aircraft.

The carrier launched flights to Barcelona (BCN) and Marseille (MRS) in December 2019, taking its European network to three destinations; in addition to its existing service to Paris Charles de Gaulle (CDG). In February, the airline also announced plans for further European expansion with flights to London Stansted (STN) and Geneva (GVA).

Although all European services are suspended because of the COVID-19 pandemic—and the planned launches of STN and GVA are on hold—flights to BCN, CDG and MRS will resume in August, alongside the new MXP route.

With the launch of DSS-MXP, Air Senegal will be seeking to exploit a gap in the market following the demise of Air Italy earlier this year, which had operated the route 4X-weekly. However, Italian carrier Neos has this month started service between the destinations, initially 1X-weekly, rising to 2X-weekly in August.

London Heathrow-Cornwall (LHR-NQY)

Carrier:

British Airways

Aircraft:

Airbus A320

Frequency:

1X-daily

Start date:

July 24

Distance:

338 km

O&D traffic demand (2019):

163,642

Annual growth:

1%

Average base fare (2019):

$97.04 

British Airways has launched a Public Service Obligation (PSO) route between London Heathrow (LHR) and Cornwall Airport Newquay (NQY), operating daily using its fleet of Airbus A320s. Service began on July 24.

The route restores NQY’s link with the UK capital following an absence of service as a result of regional carrier Flybe’s insolvency. Flybe had provided an LHR-NQY link since March 2019, having switched its government-subsidized service from London Gatwick (LGW). NQY has been without a nonstop connection to London since March when Flybe folded.

“It was a big loss for the airport when Flybe collapsed as they had built up a strong market on their multi-daily service into London Heathrow following the switch from London Gatwick last year,” said NQY MD Pete Downes (pictured above with NQY marketing and business development manager Amy Smith).

“With people now looking to take a long-overdue summer break, this is the perfect time for British Airways to introduce its brand to the service.”

NQY said that in the year to March 2020, the LHR link carried more than 163,000 passengers with a load factor of almost 80%.

Kuwait City-Trabzon (KWI-TZX)

Carrier:

Jazeera Airways

Aircraft:

Airbus A320

Frequency:

2X-weekly

Start date:

Aug. 3

Distance:

1,505 km

O&D traffic demand (2019):

51,884

Annual growth:

-1.8%

Average base fare (2019):

$212.49

Jazeera Airways will start operating a new service to the touristic destination of Trabzon in Turkey starting from Aug. 3, beginning with two return flights per week every Monday and Friday. The launch comes two days after the Kuwaiti hybrid carrier plans to resume flight operations after a four-month suspension of flights because of the coronavirus outbreak.

With the new service, the airline will be operating 11 flights per week to four airports in Turkey, namely Istanbul International (IST), Istanbul Sabiha Gokcen International (SAW), Milas-Bodrum (BJV) and Trabzon Airport (TZX). It will compete with national carriers Kuwait Airways and Turkish Airlines on the Kuwait City (KWI)-TZX route.

Trabzon is located in the north east of the country and overlooks the Black Sea. The city is known for its historical landmarks, including the Hagia Sophia, Trabzon Castle and Fatih Mosque. According to data provided by Sabre Market Intelligence, O&D traffic between Trabzon and Kuwait was largely flat at almost 52,000 two-way passengers.

Photo credit: Cornwall Airport Newquay