Sweden’s BRA Experiments With Summer Service On Winter Route

Credit: agefotostock / Alamy Stock Photo

Swedish regional carrier Braathens Regional Airlines (BRA) is adding a summer domestic route to a relatively new airport in Sweden known for winter activity.

The carrier, which began operations in 2016, will fly from Ängelholm Helsingborg Airport (AGH) to Scandinavian Mountains Airport (SCR) serving Mulang-Sälen. SCR opened in December 2019, just before the COVID-19 pandemic hit Europe. It is the airport provides access to a major ski resort on the Sweden-Norway border.

The resort’s marketing team is making what BRA describes as a “historically large investment” to attract visitors over the summer period when skiing is not available. Cycling, hiking and a range of children’s activities are being promoted.

BRA, based on current plans, is just sampling the AGH-SCR route as a summer service, flying it 2X-weekly from July 6-26.

Overall, BRA estimates demand for travel will continue to increase gradually over the summer. The new route to SCR will be added to a similar summer sector from AGH to Visby (VBY), a Swedish island in the Baltic Sea popular with vacationers.

“We see a great demand for holiday opportunities in Sweden,” BRA commercial manager Martin Erkenborn said. “We have had a record-breaking winter with four [nonstop] routes to the new, fine airport in Sälen, so it feels extra fun that we can get started again already this summer with this route.”

Alan Dron

Based in London, Alan is Europe & Middle East correspondent at Air Transport World.