Red Sea International Airport launches first-ever direct flights from Europe with beOnd
Red Sea, Saudi Arabia – November 2025: Red Sea International Airport (RSI), operated by daa International, has announced its first-ever direct connection to Europe with the launch of premium leisure carrier beOnd’s twice-weekly Milan–Red Sea flights, starting 12 November 2025.
This milestone marks the first direct air link between Europe and The Red Sea and AMAALA destinations in Saudi Arabia, opening a new corridor for European travellers to access the Kingdom’s flagship luxury and regenerative tourism hub.
The route underscores RSI’s growing role as a gateway for international premium leisure travel, aligning with the destination’s sustainability and carrying-capacity principles. Strategically located on Saudi Arabia’s west coast, RSI is within short reach of major European cities, supporting future network expansion across the continent.
Andrew Tyler-Smith, Chief Executive Officer of Red Sea International Airport, said: “This launch is more than a new route – it is Europe’s first direct door to The Red Sea and AMAALA. It advances RSI’s mandate to build selective, high-quality international access while protecting the destination’s carrying capacity. This proves RSI can attract and sustain premium leisure demand on non-stop European services – and also positions us to scale into additional hubs. All this while maintaining the environmental and operational discipline that defines this airport.”
Operating an all–lie-flat A320 aircraft, beOnd is the world’s first premium leisure airline, offering a high-comfort, direct service designed for European leisure travellers. Milan was selected as the launch city for its strong luxury and outbound travel profile, with scope for expansion into other European markets as awareness of The Red Sea continues to grow.
The launch is supported by aviation and tourism stakeholders in both Saudi Arabia and Italy, reflecting rising European interest in the Red Sea region and RSI’s role as the dedicated international gateway to one of the world’s most pristine coastlines.
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About Red Sea International Airport
Red Sea International Airport (RSI) forms part of The Red Sea, a luxury regenerative tourism destination developed by Red Sea Global (RSG). Located on the west coast of Saudi Arabia, The Red Sea is designed to set new standards in sustainable tourism, blending environmental stewardship with world-class hospitality.
Located ninety (90) kilometres south of Al Wajh, RSI is a two million passenger capacity airport situated within eight (8) hours’ flying time of 85% of the world’s population. It serves as the primary gateway for both domestic and international flights, connecting travellers to The Red Sea destination.
About daa International
daa International is a leading global airport management, consultancy and investment company and part of the wider daa Group, headquartered in Dublin. With a presence in over 30 locations across 15 countries, daa International has a global reach spanning from Australia to North America, including in Saudi Arabia where in addition to operating the Red Sea International Airport, the company has a significant presence in both King Abdulaziz International Airport, Jeddah and King Khalid International Airport, Riyadh. Drawing on 85 years' award-winning airport experience from across the daa Group, daa International delivers value and knowledge transfer to clients, and a world class airport experience for passengers and guests across its airport portfolio.
Contact details
Ohoud M. Aljabr
Head of Marketing
Red Sea International Airport
+966 50 420 1713
oaljabr@daai.ie