Unlock Network Growth Through Smarter Connectivity and Route Intelligence

In today's competitive aviation landscape growth is no longer driven by capacity alone - it is driven by intelligence, connectivity, and strategic precision.

Airlines and airports alike are discovering that significant revenue potential already exists within their current networks. The key is identifying, validating, and optimizing it effectively.

A Connection Builder is not simply a scheduling tool, it is a strategic engine that enhances connectivity, strengthens route performance and uncovers new market opportunities - all while being operationally realistic.

For Airlines: Turning Existing Schedules into Stronger Revenue Streams

Maximize Sellable Connectivity
By automatically evaluating all arrival-departure combinations and applying MCTs, buffer times, and station constraints, a Connection Builder generates high-quality realistic itineraries that increase sellable inventory - without adding flights.

Improve Load Factors and Yield Performance
Optimized connectionsstimulate feeder traffic into long-haul and high-value routes, balancing demand and improving route sustainability.

Support Data-Driven Route Planning
The software analyzes connection flows, missed opportunities and underserved markets to help identify:

• New route candidates
• Frequency adjustments
• Fleet optimization opportunities
• Viable secondary city pairs

This transforms route development from assumption-based planning into evidence-backed strategy.

Enhance Alliance and Codeshare Value
Analyze and decide on new interline and codeshare combinations that increase network reach and strengthen commercial partnerships. 

For Airports: Strengthening Hub Potential and Attracting Airlines

Airports play a crucial role in enabling connectivity. A Connection Builder provides powerful insights to: 

Quantify Hub Viability
Demonstrate how improved wave structures or optimized transfer windows can increase connection volume and passenger flows.

Identify Underserved Origin-Destination Markets
Reveal markets that could sustain direct routes or enhanced frequency based on realistic feeder flows.

Support Airline Attraction Strategies
Present airlines with clear, data-driven business cases that show:

• Potential connecting passenger volumes
• Revenue opportunities
• Catchment expansion
• Improved transfer competitiveness

This shifts airport marketing from promotional to analytical - a powerful differentiator in route negotiations.

A Strategic Tool for Route Development and Market Expansion

Beyond connectivity, a Connection Builder becomes a strategic decision-support system that helps:

• Model new route scenarios before launch
• Simulate wave adjustments at hubs
• Assess seasonal opportunities
• Evaluate the impact of fleet re-deployment
• Identify emerging source markets

It provides clarity on where profitability can grow - and how to achieve it with measured risk.

The Profitability Impact

For both airlines and airports, optimized connectivity leads to:

• Increased passenger flows
• Higher load factors
• Improved network resilience
• Stronger competitive positioning
• Better asset utilization
• Expanded market reach

Most importantly, it delivers measurable revenue improvement without requiring immediate infrastructure expansion or large-scale operational change.

Why does this Matter?

As competition intensifies and margins tighten, sustainable growth depends on making smarter use of existing resources. A Connection Builder helps organizations unlock hidden value, identify scalable opportunities and approach route development with confidence and precision.

Explore the Potential in Your Network

If you are evaluating ways to enhance connectivity, support route development, or strengthen market positioning, we would be pleased to share how connection intelligence can support your strategic objectives. 

Contact: einar.holmen@industrialoptimizers.com or steve.cobb@industrialoptimizers.com