Transatlantic Travel Trauma
US$ 5.4 Billion Of Revenue Risk For Major Airlines
In a normal year, this is when airlines bank as much cash as possible storing every possible penny away for the winter season; aviation has always been seasonal, and capacity moves from market to market as temperatures rise and drop. One of the most lucrative markets is the Transatlantic and this year full access to that market is more vital than ever, otherwise why would all the major legacy airline CEOs gather to lobby politicians; it’s hardly as though they know each other!
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