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Visit Wales

  • Type: Tourism Authority

Introduction to Visit Wales

Visit Wales is responsible for marketing Wales’s tourism product internationally, formulating tourism policy, encouraging investment in and improving the quality of the visitor experience in Wales.

Visit Wales has a dedicated marketing team focused on driving consumer demand within key markets via campaign activity and through our international website which is available in German, French, Dutch, Spanish and Catalan. We also have a dedicated site for North America and the UK & Ireland. All can be accessed at   

Our international travel trade team work with the...

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