Routes Africa 2019

The route development forum for Africa

Mombasa, Kenya
8 - 10 December 2019

Conference Programme

Sunday, 8 December 2019

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    Routes Africa 2019 - Opening Remarks

    Steven Small, Brand Director, Routes

    Hear more about why Routes is taking place in Mombasa as well as what you can expect over the course of the event.

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    Welcome to Mombasa

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    CEO Keynote Interview


    Can the LCCs model be a success in Africa? LCCs have changed the face of global travel, stimulating never-seen-before demand for air transport and enabling vast growth of tourism revenues.

    Africa is dominated by foreign airlines who have a huge competitive advantage. This makes it challenging for any LCC or new start-up to survive. However, the airline failures have not dissuaded more start-ups from entering the market. Nigeria’s Green Africa Airways is a good example of this as the latest high-profile start-up has committed to acquire up to 100 Boeing 737 Max 8 jets.

    But infrastructure is often poor, taxes, fees and other charges are prohibitive, human resources challenges remain, and market access and visa restrictions abound throughout the continent. How can LCCs carriers be a success in Africa? What does market require to benefit from the stimulation and passenger movement intra Africa that this business model can bring? Why it hasn’t worked in the past? What do airlines need to succeed?

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    Networking Break

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    Panel Discussion: How can we make the air transport market in Africa work better?

    Developing open skies and improving the flow of connectivity within Africa is only part of the solution to taking advantage of the vast opportunities tourism development offers the continent. When making decisions to open up the market creating new routes or adding additional services, airlines, airports and tourism authorities need to work in harmony to form a cohesive picture, and some of the best examples of destination marketing arise when the teamwork is closest.

    This panel is the industry’s opportunity to influence policy. What the industry needs to thrive? What are the changes that will make a difference to the African aviation market?

    Join this open discussion to really influence the key decision makers and understand how African aviation can fulfil its promise and overcome long standing barriers.

Monday, 9 December 2019

Tuesday, 10 December 2019

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    Fireside Chat

    What does the future hold for South African Airways?

    Vuyani Jarana, Former CEO, South African Airlines

    In an open and candid interview, Vuyani Jarana, South African Airways’ former CEO, will share his view on the challenges the carrier faces.

    One of the stalwarts of African Aviation, South African Airways has operated for close to a century and currently serves over 50 destinations in partnership with SA Express, Airlink and SAA’s low-cost carrier, Mango. Facing an uncertain future amid financial difficulties, Vuyani Jarana was appointed as CEO to lead the airline’s turnaround operation in 2017. Having served just under two years in the head role, Jarana resigned in August 2019, citing systematic delays and uncertainty around funding in his motivations to leave the organisation.

    When Jarana joined South African Airways in 2017, he outlined a strategy that would see the largest loss-making airline in Africa achieve a break-even year in 2021 and subsequently return to profitability. What’s next for South African Airways following Jarana’s resignation? Will this giant of African aviation be able to become profitable or will the state-owned enterprise succumb to the challenges it currently struggles to navigate?

* Please note like all events, the programme is subject to change.