TakeOff North America 2022

The air service development forum dedicated to the North American marketplace

Las Vegas, USA
• 16 – 18 October 2022

Conference Programme Speakers

Eric Friedman

Director, Route Planning, JetBlue Airways

Christina Cole

Senior Digital Aviation Strategist, Advance Aviation

With 23 years of media and marketing experience, Christina leads the team at Advance Aviation, whose sole focus is helping small and mid-sized airports across the country increase enplanements, decrease leakage, and increase community commitment to fly local.  Christina and her team bring their airport partners leading technology and expertise in the digital marketing field through proven consistent digital-centric strategies.

Participating Talks and Sessions

Leah Garey

Senior Partner Manager, Expedia

For nearly 20 years, Leah has been a sales and marketing leader, helping craft brilliant and impactful campaigns. As Lead Business Development Manager with Expedia Group Media Solutions, Leah helps connect partners to Expedia Group’s global portfolio of leading and trusted travel brands. In her current role, Leah supports destination marketing organizations, airports, and transportation partners like Amtrak, Enterprise and Spirit Airlines by leveraging insights and first party data to develop marketing strategies that delight travelers.  

Leah’s previous experience is equally impressive, helping clients like the Harlem Globetrotters and St. Jude Children’s Hospital.  In the past she has also supported small family run businesses, and even graced the small screen as TV reporter. In her spare time, Leah serves as a member of the Southeastern Travel Society’s Women in Leadership Network group, helping to inspire, empower, and uplift other women in the industry.

Participating Talks and Sessions

Gerard Carroll

Senior Sales Director, Advance Aviation

Gerard has worked in media sales for over 30 years with a heavy background in digital.  Gerard is a sales manager, a goal-oriented proven leader and administrator with a successful track record of achieving goals, problem solving, and customer satisfaction.  He is a key part of our Advance Aviation Team, attending and guest speaking along with Christina at Air Service Development Conferences across the country focusing on the aviation industry’s best practices and trends to help impact our airport partners challenges and goals.

Participating Talks and Sessions