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Victoria Jones
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Routes (UBM Live)
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Best Airports Crowned at the First 2010 Regional Heat of the Routes Airport Marketing Awards
Posted 22/06/2010 - Viewed 5237 time(s)
Lima, Peru, 17 February 2010
Routes on Monday celebrated the first regional heat of this year's Airport Marketing Awards
and announced the winners for the Americas region. The trophies were presented at the
prestigious gala dinner of the 3rd Routes Americas - the only network planning event for all
the Americas - where up to 300 delegates enjoyed the celebrations at the beautiful Museo
Pedro De Osma in Lima.
Winners were chosen from three categories: North America, Central America/Caribbean and
South America. While Edmonton International Airport picked up an award for best airport in
North America, Aruba - Queen Beatrix International Airport scooped in the Central
America/Caribbean category. Quito International Airport was crowned best of its kind in
South America.
The overall winner for the entire Americas region is Edmonton International Airport.
Carol Hutchins, the airport's Director of Air Service Development, on the achievement: "We
are so pleased. We have implemented a lot of really unique innovative ideas that not only
recognised our partners, but also our destinations and our community. I think the
combination of those and some good cost-saving ideas for our airline partners has helped in
winning the award."
The airport will now automatically be shortlisted for the World Awards, to be held at World
Routes, which takes place in Vancouver from 19th to 21st September this year. There they will
compete against winners from the other regional Routes events: Routes Asia (Adelaide, 18-
20 April), Routes Europe (Toulouse, 9-11 May), Routes Africa (Swaziland, 30 May - 1 June)
and Routes CIS (Kharkiv, 7-9 June).
Voting for the Routes Americas Airport Marketing Awards started in mid January and was
open for two weeks. During this period airlines nominated their preferred airports on
Routesonline using criteria such as the airport's market research activities and marketing
communications activities. The shortlisted airports then had to submit a case study to
support their nominations to the judging panel.
Roll call of winners:
- North America
Winner: Edmonton International Airport,
Highly Commended: Dallas/Fort Worth International Airport, Southwest International Airport
- Central America/Caribbean
Winner: Aruba - Queen Beatrix International Airport
Highly Commended: Curacao-Hato International Airport
- South America
Winner: Quito International Airport
Highly Commended: Lima Airport Partners
- Overall Winner
Edmonton International Airport
- Ends -
Notes to Editors About Routes
World Routes - The World Route Development Forum - is the world renowned annual airline
and airport networking event. Routes facilitates and encourages the role of airports in the
development of air services through organising global and region specific airline/airport
networking forums. The 16th World Routes will be held in Vancouver, Canada - September
19-21, 2010.
Routes Regional events include Routes Americas, Routes Asia, Routes Europe, Routes CIS and
Routes Africa.
Routes was founded in 1995 by Chairman Mike Howarth as part of the Manchester UK-based
ASM Ltd., a consultancy specialising in the field of route development for airports. www.asmglobal.
com.
Both companies are now subsidiaries of RDG -The Route Development Group - which is the
leading global solutions provider in the strategically important 'route development' sector of
air transport. www.routedevgroup.com
The Airport Marketing Awards were established in 1997 to honour the very best in airport
marketing. It is the only industry awards scheme rewarding excellence in airport marketing
to airlines.
For further press information please contact Nadine Wenn at:
The Route Development Group (RDG)
T: +44 (0)161 234 2711
E: pr@routesonline.com
113-115 Portland Street
Manchester M1 6DW