What is Route Exchange?
Route Exchange is the online platform for air service development, used by thousands of airline network planners and air service development professionals each week.
Once your company has completed an enhanced profile, Route Exchange allows you to gain vital information on airlines and their network development plans. If you are an airline wishing to strengthen your positioning, you can gain intelligence on airports and their demographics for future opportunities.
By having a profile you are allowing other Routes attendees such as airlines, airports and other industry stakeholders to easily research your organisation in a familiar format, ahead of meeting you at the event. Your profile is a business card, handed to potential business partners ahead of meeting face-to-face.
Reasons to use Route Exchange
Routesonline is a secure and dependable online platform with a global reach of over 4,000 registered airline users and 4,100 registered airport users, ensuring we can help route development professionals to uncover opportunities that may not otherwise have presented themselves.
Raise your profile in the community by sharing information, writing blog posts and making new connections. Find out who exactly is interested in your organisation. See who has viewed your Route Exchange profile using our Route Exchange Analytics.
Access to Airline Requirements
The online platform for air service development, used by thousands of airline network planners and air service development professionals each week. Reviewing profile information advances your conversations past the introductory phase, empowering you to talk business immediately.
Members can distribute up to 5 bespoke HTML email alerts a year targeted to a particular region, organisation or type of organisation. By campaigning your content you ensure that your message is delivered to the right audience at the right time. Promote your brand and objectives before, during and after events direct to your target audiences inbox.
We deliver key metrics about your profile activity, enabling you to measure the success of your contribution to the community. Access to supporting data informing you of when and where our audience is engaging with your brand online including dates, times and the ability to compare.
Enhanced Editorial Content – Community Blog
Your brand will appear in our featured organisations alongside our editorial content. Organisations with a basic profile get a free trial and opportunity to write 5 blog posts for the community. Members benefit from unlimited blog posts.
Full Account Management
Enhanced editorial exposure - Upload and training support from the Routesonline team. All Route Exchange members get the full support of the Routesonline digital team. We provide you with help in updating your profile, interpreting your analytics and advising you on how to best achieve your marketing objectives.
Requests For Proposals (RFPs)
Using Route Exchange’s Request for Proposals (RFP) feature, airlines can get the information they need when developing new routes in an efficient and managed way. The RFP feature allows airlines to send RFPs to airports of interest to them, who are then able to respond directly.
Access over 18,700 senior route development contacts from airlines, airports and tourism authorities.
Engage 230+ airlines and 180+ airports with your latest data and marketing materials.
What our members say
"Our Routesonline channel is an essential marketing tool for the team of Bremen Airport to connect and stay in touch with the route development community."
"The goal is not only to provide relevant information and highlight the benefits of the airport and its economically strong catchment area, but also to increase our visibility through charming campaigns and to introduce the route development team.“
Director Sales, Marketing and Communications
City Airport Bremen
Join Route Exchange
A 12 month subscription to Route Exchange is more cost effective than a single ad in a print publication. To arrange a free online demonstration of Route Exchange and learn more about how you can easily demonstrate a return on investment from your advertising budget click below.
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Route Exchange Briefings
Airlines can deliver a briefing at Routes events highlighting markets of interest and data requirements from airports to a large audience of airport route development teams.
Airports can gain first hand insight of an airlines network strategy, their markets of interest and data requirements.