February Spotlight: Routes 360 members taking centre stage
Despite February being a shorter month, this hasn’t hindered the success our Routes 360 members have achieved through the platform. As we accelerate to the first regional events of the year, airlines have been busy preparing for meetings, utilising member profiles as a trusted and relevant source of information.
In February alone, Routes 360 profiles generated over 1.5 million visits. These interactions go beyond visibility — they represent targeted engagement from decision-makers, turning digital presence into real-world discussions and route development opportunities.
Several members stood out for the results achieved through a strong, optimised Routes 360 presence.
Airport – Dublin Airport
Dublin’s January passenger volume speaks for itself. Over 2.4 million passengers travelled through the airport last month, marking a 14% increase compared to the same period in 2025. The airport has seen a particular uplift in the North American market, reaching 205K passengers, an 11% increase year-on-year.
This month, DUB has also welcomed the decision to remove the outdated cap artificially restricting growth at Dublin Airport by the end of 2026.
Destination - Business Tampere Oy
The Finnish destination is consistently topping the Routes 360 Spotlight list with regular updates and utilisation of Routes 360 features. In March, the team will bring a business and technology delegation to Austin and Houston, Texas, in March 2026, strengthening transatlantic cooperation in AI, advanced manufacturing, healthcare, aerospace and dual-use technologies.
Supplier – OAG
With confirmed attendance at every Routes event in 2026, OAG has continued to gain attraction on its bespoke Routes 360 profile. The leading data platform for the global travel industry continues to promote its data offerings, including flight status and historical flight data, directly to route development professionals.
Following the launch of our dedicated Supplier Solutions Directory, OAG has positioned its Products & Services at the forefront of the route development community.
Airline – British Airways
Having confirmed their place at all Routes events in 2026, British Airways is gaining the attraction of delegates with over 15,000 profile views during last month.
With Routes Americas around the corner, the flag airline has shown particular interest in the region having recently increased services from London Heathrow with a new route to Orlando, starting in July, and added frequencies to Pittsburgh from March.
Most active airlines in February include:
- JetBlue
- SunExpress
- TAP Air Portugal
- China Eastern Airlines
- Hanh Air Lines
- Condor Airlines
Would you like to increase your brand awareness and open conversations with potential partners? The Routes 360 community is composed of decision-makers across the route development industry, ensuring you’re reaching those who can impact your future business strategy. Replicate success and rise above the competition by requesting an upgrade to Routes 360 today.